COVID-19 Bivalent Booster Megastudy
COVID-19
About this trial
This is an interventional health services research trial for COVID-19 focused on measuring COVID-19 vaccination, behavioral science interventions, vaccination promotion
Eligibility Criteria
Inclusion Criteria: • Patient of a large retail pharmacy that has opted into receving SMS messages from the pharmacy and has received their primary COVID vaccination series. Exclusion Criteria: The patient unsubscribed from texts before the send date and time of the patient's SMS/MMS message The patient received a bivalent COVID booster before the send date and time of the patient's SMS/MMS message.
Sites / Locations
- University of Pennsylvania
Arms of the Study
Arm 1
Arm 2
Arm 3
Arm 4
Arm 5
Arm 6
Arm 7
Arm 8
Arm 9
Arm 10
Arm 11
No Intervention
Experimental
Experimental
Experimental
Experimental
Experimental
Experimental
Experimental
Experimental
Experimental
Experimental
Holdout control condition with no message
Control condition with "waiting for you" message
Control condition with "waiting for you" message with a GIF
Planning message recommending same time/location as last vaccination
Message from local pharmacy team
Message including link to resources combating misinformation
Message including link to resources combating misinformation with a GIF
Message offering free round trip ride to the pharmacy
Message communicating latest data on COVID transmission in patient's area
Message encouraging vaccination in preparation for the holidays
Message conveying the CDC recommends vaccination
Participants will only receive the standard pharmacy messaging.
This control condition will use the text message that we've found to be the best performing in our last mega-study of vaccine text messages to recommend a COVID vaccination.
This control condition will use the text message that we've found to be the best performing in our last mega-study of vaccine text messages and includes a GIF to recommend a COVID vaccination.
This condition will use a text message recommending the same time and location as the participant's last vaccination to get a COVID vaccination.
This condition will use a text message from the participant's local pharmacist recommending a COVID vaccination.
This condition will use a text message including a link to to resources combating misinformation and then recommend a COVID vaccination.
This condition will use a text message including a link to to resources combating misinformation and then recommend a COVID vaccination and will include a GIF.
This condition will use a text message offering a free round trip ride to the pharmacy to get a COVID vaccination.
This condition will use a text message informing the participant of the latest data on COVID transmission in participant's area and recommend a COVID vaccination.
This condition will use a text message to encourage a COVID vaccination in preparation for the holidays.
This condition will use a text message to encourage a COVID vaccination by conveying the CDC recommends vaccination.