Back to results

Social Media Alcohol Intervention

Primary Purpose

Drinking Behavior, Risky Drinking

Status

Completed

Phase

Not Applicable

Locations

United States

Study Type

Interventional

Intervention

SMI + I

SMI

About this trial

This is an interventional health services research trial for Drinking Behavior focused on measuring Alcohol, Teens, Young Adults, Social Media

Eligibility Criteria

16 Years - 24 Years (Child, Adult)All SexesDoes not accept healthy volunteers

Inclusion Criteria:

Individuals will be eligible to participate if they are between the ages of 16 and 24 years and they have a Facebook account. Additionally, individuals will be eligible if they:

Have a Past 3-month AUDIT-C score (see below) indicating that they meet criteria for at-risk drinking/alcohol misuse.
- ages 16-17: ≥3 females and ≥4 males
- ages 18-24: ≥4 females and ≥5 males

Exclusion Criteria:

do not live in an area that the study is currently seeking participants from (i.e.- zip code not in area of active recruitment).
under 16 years of age or over 24 years of age
not Facebook account holder
inability to give informed, voluntary consent

Sites / Locations

University of Michigan

Arms of the Study

Arm 1

Arm 2

Arm 3

Arm Type

Active Comparator

No Intervention

Arm Label

SMI + Incentives

SMI

Control

Arm Description

A Social Media + Incentives (SMI + I) condition

A Social Media Intervention (SMI) condition

An Attention-Control E-News (CONTROL) condition

Outcomes

Primary Outcome Measures

Change in Alcohol Consumption

30-day Timeline Follow-Back (TLFB) will be used to assess alcohol consumption, binge drinking, quantity, and frequency of use.

Change in Alcohol Related Consequences

Alcohol related consequences will be measured using the Young Adult Alcohol Consequences Questionnaire (YAACQ).

Secondary Outcome Measures

Full Information

NCT ID

NCT02809586

First Posted

June 8, 2016

Last Updated

September 21, 2022

Sponsor

University of Michigan

Collaborators

National Institute on Alcohol Abuse and Alcoholism (NIAAA)

1. Study Identification

Unique Protocol Identification Number

NCT02809586

Brief Title

Social Media Alcohol Intervention

Official Title

Social Media Interventions to Reduce Alcohol Use Among Youth

Study Type

Interventional

2. Study Status

Record Verification Date

September 2022

Overall Recruitment Status

Completed

Study Start Date

January 2017 (Actual)

Primary Completion Date

June 25, 2020 (Actual)

Study Completion Date

June 25, 2020 (Actual)

3. Sponsor/Collaborators

Responsible Party, by Official Title

Principal Investigator

Name of the Sponsor

University of Michigan

Collaborators

National Institute on Alcohol Abuse and Alcoholism (NIAAA)

4. Oversight

Data Monitoring Committee

Yes

5. Study Description

Brief Summary

Social media provides frequent interaction with online social networks, increasing exposure to peer influences, which could affect alcohol use in negative or positive ways. The proposed study will recruit adolescents and emerging adults using social media ads, and conduct online screening, enrolling 975 risky drinkers in a randomized controlled trial comparing three conditions: 8-week Social Media Intervention + Incentives, 8-week Social Media Intervention Only, and an e-news attention control condition. These innovative design features will provide the critical next step in harnessing social media to reduce alcohol misuse, which could have enormous public health impact by altering the alcohol use trajectories of youth.

Detailed Description

The proposed study will recruit adolescents and emerging adults (ages 16-24) using social media ads and conduct online screening, enrolling 975 risky drinkers (i.e., using AUDIT-C screener) in a randomized controlled trial (RCT) comparing three conditions: 1) Social Media Intervention + Incentives (n=325), 2) Social Media Intervention Only (n=325), and 3) Attention Control E-News condition (n=325), with post baseline follow-up assessments at 3, 6, and 12 months. Interventions will include access for 8 weeks to unique, secret group pages facilitated by e-coaches (supervised by therapists), with dynamic content emphasizing reducing alcohol use/misuse as well as concomitant risk behaviors (other drug use based on co-ingestion and common motives for use).

6. Conditions and Keywords

Primary Disease or Condition Being Studied in the Trial, or the Focus of the Study

Drinking Behavior, Risky Drinking

Keywords

Alcohol, Teens, Young Adults, Social Media

7. Study Design

Primary Purpose

Health Services Research

Study Phase

Not Applicable

Interventional Study Model

Parallel Assignment

Masking

None (Open Label)

Allocation

Randomized

Enrollment

955 (Actual)

8. Arms, Groups, and Interventions

Arm Title

SMI + Incentives

Arm Type

Active Comparator

Arm Description

A Social Media + Incentives (SMI + I) condition

Arm Title

SMI

Arm Type

Active Comparator

Arm Description

A Social Media Intervention (SMI) condition

Arm Title

Control

Arm Type

No Intervention

Arm Description

An Attention-Control E-News (CONTROL) condition

Intervention Type

Behavioral

Intervention Name(s)

SMI + I

Other Intervention Name(s)

Social Media Intervention + Incentives

Intervention Description

This 8-week social media based intervention consists of e-coaches delivering positive content to facilitate peer interaction. Participants will earn incentives for interaction during the intervention (8 weeks).

Intervention Type

Behavioral

Intervention Name(s)

SMI

Other Intervention Name(s)

Social Media Intervention

Intervention Description

This 8-week social media based intervention consists of e-coaches delivering positive content to facilitate peer interaction. This group will NOT receive incentives for their participation in the secret group.

Primary Outcome Measure Information:

Title

Change in Alcohol Consumption

Description

30-day Timeline Follow-Back (TLFB) will be used to assess alcohol consumption, binge drinking, quantity, and frequency of use.

Time Frame

3-, 6-, and 12- months post baseline

Title

Change in Alcohol Related Consequences

Description

Alcohol related consequences will be measured using the Young Adult Alcohol Consequences Questionnaire (YAACQ).

Time Frame

3-, 6-, and 12- months post baseline

10. Eligibility

Sex

All

Minimum Age & Unit of Time

16 Years

Maximum Age & Unit of Time

24 Years

Accepts Healthy Volunteers

Eligibility Criteria

Inclusion Criteria: Individuals will be eligible to participate if they are between the ages of 16 and 24 years and they have a Facebook account. Additionally, individuals will be eligible if they: Have a Past 3-month AUDIT-C score (see below) indicating that they meet criteria for at-risk drinking/alcohol misuse. ages 16-17: ≥3 females and ≥4 males ages 18-24: ≥4 females and ≥5 males Exclusion Criteria: do not live in an area that the study is currently seeking participants from (i.e.- zip code not in area of active recruitment). under 16 years of age or over 24 years of age not Facebook account holder inability to give informed, voluntary consent

Overall Study Officials:

First Name & Middle Initial & Last Name & Degree

Maureen A Walton, MPH, PhD

Organizational Affiliation

University of Michigan

Official's Role

Principal Investigator

Facility Information:

Facility Name

University of Michigan

City

Ann Arbor

State/Province

Michigan

ZIP/Postal Code

48109

Country

United States

12. IPD Sharing Statement

Plan to Share IPD

Citations:

PubMed Identifier

35759874

Citation

Bonar EE, Bauermeister JA, Blow FC, Bohnert ASB, Bourque C, Coughlin LN, Davis AK, Florimbio AR, Goldstick JE, Wisnieski DM, Young SD, Walton MA. A randomized controlled trial of social media interventions for risky drinking among adolescents and emerging adults. Drug Alcohol Depend. 2022 Aug 1;237:109532. doi: 10.1016/j.drugalcdep.2022.109532. Epub 2022 Jun 11.

Results Reference

derived

PubMed Identifier

35100097

Citation

Bonar EE, Souweidane MA, Blow FC, Bohnert ASB, Bauermeister JA, Young SD, Walton MA. High-intensity drinking among adolescent and emerging adult risky drinkers. Subst Abus. 2022;43(1):713-721. doi: 10.1080/08897077.2021.2007513.

Results Reference

derived

PubMed Identifier

32401225

Citation

Bonar EE, Schneeberger DM, Bourque C, Bauermeister JA, Young SD, Blow FC, Cunningham RM, Bohnert AS, Zimmerman MA, Walton MA. Social Media Interventions for Risky Drinking Among Adolescents and Emerging Adults: Protocol for a Randomized Controlled Trial. JMIR Res Protoc. 2020 May 13;9(5):e16688. doi: 10.2196/16688.

Results Reference

derived

Learn more about this trial

Social Media Alcohol Intervention

We'll reach out to this number within 24 hrs